Introduction
Discover the differences between Amazon FBA (Fulfilled by Amazon) and FBM (Fulfilled by Merchant), and learn how MasonHub's recommendations can best support each method.
Understanding Amazon FBA
What is Amazon FBA?
- Definition: Fulfillment by Amazon (FBA) is a service where Amazon stores your products, handles shipping, customer service, and returns.
MasonHub Recommendation for FBA
- Wholesale Orders for Amazon Replenishment: Create wholesale orders in the MasonHub OMS to send to Amazon's Distribution Centers via the MasonHub Wholesale Order process for replenishment.
- Wholesale help article here.
Understanding Amazon FBM
What is Amazon FBM?
- Definition: Fulfillment by Merchant (FBM) means the seller is responsible for storing inventory and fulfilling orders directly to customers. (MasonHub would fulfill the orders in this case.)
MasonHub Recommendations for FBM Orders from Amazon
- Shopify Marketplace Connect: Use this tool to push Amazon orders to Shopify.
- Integration: Once setup these orders can flow over the standard MasonHub Shopify app integration.
- Shopify Marketplace Connect
- Pipe17: Use Pipe17 to send Amazon orders directly to MasonHub via API.
- Contact our integration partner Pipe17 to build a FBM connection for you to connect with our API.
- Pipe17 has experience integrating with both Amazon FBM and our API.
- Ensure shipping mappings are set up in compliance with Amazon’s FBM rules for orders created in MasonHub.
1P vs. 3P
What is 1P (First-Party)?
- Definition: In the 1P model, you act as a wholesale supplier to Amazon. Amazon purchases your products at wholesale prices and sells them directly to customers. Amazon handles all aspects of sales, fulfillment, and customer service.
What is 3P (Third-Party)?
- Definition: In the 3P model, you sell directly to customers on the Amazon marketplace as a third-party seller. You are responsible for managing your listings, pricing, and fulfillment, although services like FBM and FBA can assist with logistics.
MasonHub’s Role in 1P vs. 3P:
- For 1P Sellers:
- MasonHub can utilize a wholesale process similar to FBA to send inventory to Amazon
- For 3P Sellers:
- MasonHub can facilitate both FBA and FBM processes. For FBM, MasonHub can manage storage, packing, and shipping directly to customers, integrating with tools like Shopify Marketplace Connect or Pipe17.
Contact Us
For further assistance, please contact our support team at support@masonhub.co